Sep 06, 2020 News

Irix PL Mounts: You Spoke. We Listened.

Irix team is dedicated to providing solutions that work and responding to customer feedback. They have fixed mounting problems with Arri and Sony F55 cameras and newly-released PL mounts for their Cine Lens lineup. The team has re-designed the PL mount, and all new PL mount lenses are now available with the updated mount. Irix USA takes pride in representing a manufacturer that responds quickly and efficiently to any problems and is always available for questions or issues with their products. Contact them via email if you have any questions about your PL lens.
Sep 01, 2020 News

Irix Edge Filters now available in 86mm

Introducing the Irix Edge Photo Filters in 86mm! Our full range of high-quality filters, including UV & Protector, CPL, Light Pollution, ND8, ND16, ND64, and ND1000, are now available in this standard size. Perfectly compatible with Irix Cine lenses, these filters are essential for achieving cinematic effects in any condition. They can also be used with any 86mm front filter thread, making them a versatile addition to any photographer's or filmmaker's kit. Don't miss out on this opportunity to take your photography to the next level with Irix Edge filters!

Aug 21, 2020 News

Military, Student, Teacher and First Responder Discounts

At Irix USA, we offer discounts for students, teachers, first responders, veterans, and active members of the U.S. military. Get a reduced price on merchandise by creating an account and verifying your eligibility. Enjoy your discount as a personal thank you from the Irix USA team.
Aug 14, 2020 Tutorials

What a "Normal" Lens is and Why You Should Have One

Learn about the concept of a normal focal length in photography and how it can improve your skills. A normal lens is a reference to a focal length that provides a field of view similar to human vision, and a photograph taken with a normal lens will approximate the same scene you'll observe in person. Discover why a normal lens is special and how it can enhance your photography with sharpness and speed, interchangeability, versatility, and involvement. The Irix 45mm f/1.4 Dragonfly lens offers incredible optics and build quality, and is compatible with both full-frame and APS-C cameras.
Aug 07, 2020 News

NEW: The Irix Edge Traveller Filter Case

Protect your 100mm square filters in a durable and water-resistant Irix Edge Traveller Filter Case. Designed by passionate photographers, this case offers maximum protection during transport, convenient storage pockets, and compatibility with the Irix Edge IFH-100 filter holder. With this compact and lightweight case, you'll always be ready to capture extraordinary images, even during golden hour. Available for only $39 in the US, the Irix Edge Traveller Filter Case is shockproof and water-resistant, providing the best protection for your filters against dust, water, and shock. Discover the world of landscape photography with our tailored sets, including the Irix Edge 100mm Starter Set, Basic Soft Kit, and Basic Hard Kit.

Jul 31, 2020 Tutorials

Lightning Photography: Pros, Cons and Basic Techniques

Learn how to capture stunning lightning images with this article! While it can be exciting and rewarding, it's important to know the risks involved. Lightning is unpredictable and dangerous, with the potential to strike up to 10 miles away and reach temperatures hotter than the sun. However, with the right equipment and precautions, you can capture breathtaking photos. You'll need a camera with long exposure capabilities and a fast lens, as well as a stable mount for long exposures. The Irix 15mm f/2.4 and 11mm f/4 lenses are excellent choices for lightning photography. Keep safety in mind and enjoy the thrill of capturing lightning images.
Jul 15, 2020 Tutorials

5 Tips for Improving Your Wide Angle Photos and Videos

Get the most out of your photography or cinematography with a good wide-angle lens. Irix offers some of the most popular rectilinear short lenses on the market, including the 15mm and 11mm lenses for both stills and cinema. Read on for tips on choosing the appropriate focal length, framing your subject, simplifying your shot, trying vertical shots, and playing with camera angles. With Irix, you'll be ready for any situation.
Jun 13, 2020 Tutorials

Creating Starburst Effects in Your Photos In-Camera

Learn how to easily create starbursts in your photos with this quick tutorial. Discover what causes the effect and how to control the number of points. Find out how aperture settings affect the sharpness and focus of your starbursts. Explore the Irix lenses that create stunning starbursts, including the 150mm f/2.8 macro Dragonfly with 11 curved blades.
Jun 05, 2020 Tutorials

An Updated, Comprehensive Guide to Photographing the Milky Way (Part 3)

Learn how to reduce electronic noise and achieve maximum sharpness in your Milky Way photography with image stacking. This tutorial covers two common purposes of stacking and includes separate methods for reducing Luminance and Color noise. Discover the benefits of shooting the foreground first and focus stacking with Irix lenses, especially the 15mm f/2.4 and 11mm f/4, perfect for landscape and astrophotography. Improve your night sky photos and create stunning images with these tips and techniques.
May 26, 2020 News

NEW: Irix Cine 15mm T2.6 for Full Frame

Irix Cine extends its line of cinema lenses with the ultra-wide-angle Irix Cine 15mm T2.6, a fast, filter-ready lens that offers unlimited possibilities for film creation. With 15 elements arranged in 11 groups, this lens ensures beautiful and vivid colors, image sharpness, and minimal distortion. It is designed for filming at a maximum resolution of 8K UHD and is equipped with an innovative adaptive ring for ergonomic work. The Irix Cine 15mm T2.6 is weather sealed and compatible with most follow focus accessories and aperture adjustment available on the market.
May 15, 2020 Tutorials

An Updated, Comprehensive Guide to Photographing the Milky Way (Part 2)

Learn how to process single exposure photos of the Milky Way in this second article of our series. We also recommend our flagship 15mm f/2.4 lens for astrophotographers and provide a general overview of editing software options. Adjusting white balance is a crucial step in achieving your desired colors, and noise reduction is necessary due to the high ISO and longer exposure times typically used when shooting the Milky Way. Follow our tips for a pleasing final image.
May 08, 2020 Tutorials

An Updated, Comprehensive Guide to Photographing the Milky Way (Part 1)

Learn how to capture stunning photos of the Milky Way with just a few basic pieces of equipment and some helpful tips. This updated guide includes new information and techniques for widefield astrophotography. You'll need a DSLR or mirrorless camera with manual exposure mode, a sturdy tripod, and an electronic remote or intervalometer. The Irix 15mm f/2.4 lens is a popular choice for its sharpness and focus lock feature. Bring a flashlight or headlamp and dress warmly for shooting in the dark. Consider investing in an astromodified camera or filters to improve sharpness and reduce noise.
May 01, 2020 Tutorials

How to Photograph Reflections on Water

Learn how to capture stunning water reflection images with these helpful tips. Don't let the type of water or weather conditions deter you, as almost any water can create a beautiful reflection if your lighting, angle, and settings are right. Shooting during the Golden Hours and using a tripod will ensure sharp and warm-toned photos. Remember to experiment with camera angles and composition, and consider using different focal lengths to achieve your desired effect. Explore the Irix lens options for wide and telephoto shots.
Apr 16, 2020 Tutorials

Shooting Light Trails for some Long Exposure Fun

Learn how to create striking light trail images with this tutorial! Light trails are simply streaks of light recorded by your camera as they move across the film plane or sensor. This article covers how to shoot light trails with basic equipment, such as a camera, lens, means to control the shutter over a long exposure, and a tripod. Additionally, discover some starting points for achieving successful results with less effort and creating more dynamic images. Experiment and have fun with your framing and camera angle to create unique and dramatic backgrounds.
Apr 06, 2020 News

The Irix Cine Line has been presented with the Red Dot Award!

"Learn about Red Dot, the prestigious international design award that recognizes outstanding products in various categories, including industrial design. Over 15,500 projects from 80 countries compete for this coveted award each year. In 2019, the Irix 150mm f/2.8 Macro 1:1 lens was the proud recipient. This year, the entire Irix Cine line is honored with the Red Dot award for its exceptional optical properties, precise mechanics, and innovative solutions such as Magnetic Mount System (MMS) and Adaptive Ring. Discover how the Irix Cine line has quickly gained popularity for its superior design and functionality."
Mar 19, 2020 Tutorials

15 Photo Projects You Can do at Home During the COVID-19 Crisis

Discover stay-at-home photo project ideas to combat boredom and provide a creative outlet during isolation. Use simple objects and liquid to create stunning images with oil and water, water balloon bursts, splash photography, and paint with light. Consider the #Irix 150mm Macro Dragonfly lens for perfect shots. Get inspired and surprise yourself with unusual and exciting images for your portfolio and for sale.
Mar 09, 2020 News

The Irix 45mm f/1.4 Still Lens Has Officially Been Announced!

Introducing the Irix 45mm f/1.4 - the new lens that all loyal Irix fans have been waiting for! This lens is a compelling alternative to 35 and 50mm focal lengths, providing a creative option for all fans of "normal" lens photography. With smooth bokeh, a fast aperture, and a classic focal length, it is perfect for both professional and amateur photographers. This lens provides full-frame coverage of Nikon, Canon, and Pentax DSLR sensors, making it a versatile addition to any camera kit. The Irix 45mm f/1.4 features a Dragonfly finish that is both strong and lightweight, making it perfect for use in all environments and weather conditions. Its internal focusing mechanism keeps its compact size as
Feb 28, 2020 Tutorials

7 Things Every Filmmaker Should know about working with macro lenses.

Learn tips for extreme close-up filmmaking and macro photography in this article. Discover the benefits of macro shots for creating transition and introduction sequences, and how Irix Cine lenses like the 150mm Macro make it more affordable than ever to achieve high-quality imagery. However, macro work requires exposure compensation, especially when racking focus close to the front element of the lens. Be prepared to use more light volume to compensate for the darkening effect, and adjust your aperture or use digital exposure tools to nail your exposure.
Feb 17, 2020 Tutorials

How to Photograph Spiders: Macro Gear and Methods

Learn how to photograph spiders up close with our tips and examples. Discover the essential equipment needed, including a macro lens and flash unit, and find out how to find spiders in their natural habitats. Our Irix 150mm f/2.8 1:1 Macro Dragonfly lens offers the perfect combination of focal length, aperture, and macro capability for capturing intricate spider details. Start exploring the fascinating world of spider macro photography today.
Jan 31, 2020 Tutorials

Landscape Photography: 12 Tips to Add Impact to Your Shots

Learn essential landscape photography tips to create attention-grabbing images. Start with telling your viewers a story, paying attention to dynamics, having a focal point, and knowing where to focus. Use the Rule of Thirds or break away from it to produce stunning results. Discover the hyperfocal distance and how Irix lenses can help you achieve maximum sharpness in your photos.
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