Sep 07, 2021 News

NEW: Irix Cine 30mm T1.5 Full Frame cinema lens

Introducing the new Irix Cine 30mm T1.5 lens, designed for Ultra HD 8K cinema cameras and featuring a completely new optical design with 3 Extra-low Dispersion Glass elements, 2 High Reflective elements, and one Aspherical lens. With an image circle of 43.3mm and 11-blade iris, this lens is suitable for a variety of production types, including commercials, music videos, and documentary-style filming. The Irix Cine line is designed according to professional film industry standards with a front filter thread size of 86mm and geared Mod 0.8 M rings. The Magnetic Mount System allows for easy connection of accessories such as filters and lens hoods, while the lenses are resistant to rain,
Apr 29, 2021 News

Irix Cine Lenses Receive Videomaker's Editor's Choice Award!

Irix Cine Lenses were awarded Editors' Choice by Videomaker for 2021. Great image and solid build quality make them an excellent choice for novice to professional filmmakers. Get the highest quality at the best possible price! Read the full articles at the provided link.

Feb 17, 2021 News

Irix Edge IFH-100-PRO: The Advanced 100mm Filter Holder!

Introducing the Irix Edge IFH-100-PRO advanced square filter holder with a drop-in polarizing filter. Use up to two square filters and a CPL simultaneously with this improved version of the popular IFH-100 Filter holder. Its spring-loaded locking mechanism and external knob for smooth polarizer adjustment make it a functional tool for landscape photographers. The holder is covered with a special coating that reduces light reflections and is compatible with most lenses. Get yours now for $190 USD at Irix USA dealers or the official Irix Store for the US.
Jan 20, 2021 News

Announcing the Irix 45mm f/1.4 in Medium-Format, GFX Mount!

Discover the power of medium format photography with the Irix 45mm f/1.4 lens, now with a native mount for Fujifilm GFX cameras! This innovative lens from Irix opens up a world of creative possibilities for photographers seeking iconic image quality and mystical vividness. Equipped with 9 rounded blades and weather seals, the Irix 45mm GTX lens delivers gentle background blur, circular bokeh, and impressive resolution for capturing every detail. With a recommended retail price of $845.00 USD, this lens is a must-have for any serious photographer. Get your Irix 45mm f/1.4 lens today from authorized US dealers or directly from Irix USA.
Dec 31, 2020 News

2020: The Year in Review from Irix USA

Irix's 2020 highlights include the release of their still photography 45mm lens, the prestigious award for their entire Cine line, and the addition of the super-wide 15mm lens. They also introduced the Irix Edge Traveller Case and Kits, 86mm Irix Edge Filters for Cine Lenses, and the innovative Irix Magnetic Mount Filters. The Irix team also responded to customer input with a redesigned PL mount for Cine lenses.
Nov 18, 2020 News

Irix Magnetic Mount System - Clever Filming, Easy Workflow

Introducing Irix's Magnetic Mount System filters designed specifically for Irix Cine Lenses. These ultra-thin, threadless filters feature a strong magnetic mount that allows for quick and easy swapping during recording, saving valuable time on set. The filters are Super Resistant (SR), ensuring excellent damage resistance, and made of high-quality optical glass with light transmission of 99.8%. The series includes a full range of functional MMS filters with a diameter of 86mm, compatible with the entire set of Irix Cine cinematographic lenses. Upgrade your workflow and productivity with Irix Magnetic Mount System filters.
Oct 05, 2020 News

New Irix Cine Canon RF, Nikon Z and L mounts!

Irix offers professional cinematographic lenses that are designed for comfort and efficiency on film sets. They are expanding their product line to include Canon RF, Nikon Z, and L-mount mounts to match all the innovations to the film market. With excellent optical properties and a durable, ergonomic design, Irix Cine lenses guarantee comfortable and fast work, both on large film sets and on small productions. They are fully compatible with stabilizing systems and ready to work in 8K resolution. Learn more at www.irixusa.com and watch sample footage showcasing their products.
Sep 30, 2020 News

Irix Cine Lenses Now Available in Canon RF Mount

Discover the new Irix Cine RF lenses, the latest addition to our precise and innovative product line. Our cinematographic lenses are now compatible with Canon RF mount, making them perfect for mirrorless camera users. Our lenses are durable, ergonomic, and exhibit excellent optical properties. They were created after extensive consultations with cinematographers from around the world, so you can be sure they meet the needs of professionals. Irix Cine lenses are ready to work at 8K resolution and have a weight similar to the latest Canon C70 camera, providing good balance for your setup. The RF mount ensures comfort and work safety, making them perfect for use with automated follow-focus systems. Get your hands on Irix Cine RF lenses from October 8th, 2020,
Sep 11, 2020 News

The new Irix Edge Circular Polarizer SR Filter!

Introducing the new Irix Edge Circular Polarizer SR filter - the perfect accessory for every photographer's bag. With superior protection for your lens, accurate color rendition, and exceptional resistance to mechanical damage, this filter is a must-have for achieving effects that are impossible to reproduce in post-processing. Its ultra-slim design allows for vignette-free use with a wider range of ultra-wide lenses and the latest anti-reflective coatings provide excellent contrast and flare resistance. Upgrade to the Irix Edge Circular Polarizer SR filter for faithful reproduction of colors, with excellent contrast, saturation, and sharpness. Available now in the US for $120.
Sep 06, 2020 News

Irix PL Mounts: You Spoke. We Listened.

Irix team is dedicated to providing solutions that work and responding to customer feedback. They have fixed mounting problems with Arri and Sony F55 cameras and newly-released PL mounts for their Cine Lens lineup. The team has re-designed the PL mount, and all new PL mount lenses are now available with the updated mount. Irix USA takes pride in representing a manufacturer that responds quickly and efficiently to any problems and is always available for questions or issues with their products. Contact them via email if you have any questions about your PL lens.
Sep 01, 2020 News

Irix Edge Filters now available in 86mm

Introducing the Irix Edge Photo Filters in 86mm! Our full range of high-quality filters, including UV & Protector, CPL, Light Pollution, ND8, ND16, ND64, and ND1000, are now available in this standard size. Perfectly compatible with Irix Cine lenses, these filters are essential for achieving cinematic effects in any condition. They can also be used with any 86mm front filter thread, making them a versatile addition to any photographer's or filmmaker's kit. Don't miss out on this opportunity to take your photography to the next level with Irix Edge filters!

Aug 21, 2020 News

Military, Student, Teacher and First Responder Discounts

At Irix USA, we offer discounts for students, teachers, first responders, veterans, and active members of the U.S. military. Get a reduced price on merchandise by creating an account and verifying your eligibility. Enjoy your discount as a personal thank you from the Irix USA team.
Aug 07, 2020 News

NEW: The Irix Edge Traveller Filter Case

Protect your 100mm square filters in a durable and water-resistant Irix Edge Traveller Filter Case. Designed by passionate photographers, this case offers maximum protection during transport, convenient storage pockets, and compatibility with the Irix Edge IFH-100 filter holder. With this compact and lightweight case, you'll always be ready to capture extraordinary images, even during golden hour. Available for only $39 in the US, the Irix Edge Traveller Filter Case is shockproof and water-resistant, providing the best protection for your filters against dust, water, and shock. Discover the world of landscape photography with our tailored sets, including the Irix Edge 100mm Starter Set, Basic Soft Kit, and Basic Hard Kit.

May 26, 2020 News

NEW: Irix Cine 15mm T2.6 for Full Frame

Irix Cine extends its line of cinema lenses with the ultra-wide-angle Irix Cine 15mm T2.6, a fast, filter-ready lens that offers unlimited possibilities for film creation. With 15 elements arranged in 11 groups, this lens ensures beautiful and vivid colors, image sharpness, and minimal distortion. It is designed for filming at a maximum resolution of 8K UHD and is equipped with an innovative adaptive ring for ergonomic work. The Irix Cine 15mm T2.6 is weather sealed and compatible with most follow focus accessories and aperture adjustment available on the market.
Apr 06, 2020 News

The Irix Cine Line has been presented with the Red Dot Award!

"Learn about Red Dot, the prestigious international design award that recognizes outstanding products in various categories, including industrial design. Over 15,500 projects from 80 countries compete for this coveted award each year. In 2019, the Irix 150mm f/2.8 Macro 1:1 lens was the proud recipient. This year, the entire Irix Cine line is honored with the Red Dot award for its exceptional optical properties, precise mechanics, and innovative solutions such as Magnetic Mount System (MMS) and Adaptive Ring. Discover how the Irix Cine line has quickly gained popularity for its superior design and functionality."
Mar 09, 2020 News

The Irix 45mm f/1.4 Still Lens Has Officially Been Announced!

Introducing the Irix 45mm f/1.4 - the new lens that all loyal Irix fans have been waiting for! This lens is a compelling alternative to 35 and 50mm focal lengths, providing a creative option for all fans of "normal" lens photography. With smooth bokeh, a fast aperture, and a classic focal length, it is perfect for both professional and amateur photographers. This lens provides full-frame coverage of Nikon, Canon, and Pentax DSLR sensors, making it a versatile addition to any camera kit. The Irix 45mm f/1.4 features a Dragonfly finish that is both strong and lightweight, making it perfect for use in all environments and weather conditions. Its internal focusing mechanism keeps its compact size as
Oct 21, 2019 News

Introducing the NEW Irix Cine 45mm T1.5

Introducing the Irix Cine 45mm T1.5 lens - the latest addition to our line of full frame cinematographic lenses designed for shooting with Ultra HD 8K cinema cameras. With a completely new optical design, this lens delivers crisp details, vibrant colors, and ultra-low distortion. Its cinematic design features a magnetic mount for the reversible lens hood and future Irix Cine accessories, as well as fully-adjustable, rotating adaptive rings for comfortable and convenient operation. This rugged and versatile lens is perfect for shooting in any atmospheric conditions and is compatible with standard follow-focus systems and lens control motors.
Oct 08, 2019 News

Come Join Us at PHOTOPLUS Expo 2019

Join Irix USA at PPE 2019 in New York City and check out our new arrivals, including the award-winning 150mm f/2.8 1:1 macro Dragonfly lens and our cinema lenses. Don't miss the chance to meet special guests Daniel Norton and Seth Miranda at our booth 358. Register through our portal for special prices and giveaways on our Facebook page. See you there!
Sep 09, 2019 News

Introducing the NEW Irix Cine 11mm T4.3

Introducing the innovative Irix Cine 11mm T4.3 lens - the second full frame lens from our new cinematography line. With an extremely short focal length, rectilinear image projection, and a large image circle of 43.3mm, this lens provides a unique perspective not available in other film optics. Its exceptional functionality, compact design, and compatibility with most cine gear accessories make it one of the most outstanding cine lenses on the market. Designed to work in accordance with film industry standards, the Irix Cine 11mm T4.3 lens is perfect for creating dynamic shots in all weather conditions.
Jul 24, 2019 News

The Irix 150mm f/2.8 Dragonfly wins the Red Dot Award 2019

Irix's 150mm f/2.8 1:1 macro Dragonfly lens has won the prestigious Red Dot award for 2019, adding to its previous iF Design award. With over 15,500 projects competing for the prize, this is a testament to Irix's commitment to creating high-quality photographic products with aesthetic and ergonomic excellence. Irix Lens and Irix USA thank their loyal customers for their input, feedback, and support, and promise to continue listening to them for future innovations in the industry.
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